Marketing Research
A systematic preliminary marketing survey is needed to conduct effective marketing and campaign of companies.
Transcosmos provides a service for surveying customer satisfaction and a mystery shopping service figuring out the company’s strength and weakness compared to those of its competitors based on experiences of marketing survey for years acquired through business cooperation with a company specializing in marketing research. Besides, Transcosmos also supports performance of successful marketing and campaign of companies as it provides extensive marketing research services in overall marketing area.
A marketing research via telephone enables highly precise surveys by using a random digit dialing (RDD) technique, and at the same time, it has advantage of speed, widespread survey areas and low expenses. Transcosmos is further improving accuracy and efficiency of surveys through the MORS (MoshiMoshiHotline Random Sampling) technique self-developed by the head office in Japan.
Marketing research service component
Service | Content |
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Bench markeing |
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Marketing reserch |
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CS/ES Survey |
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Mystery Survey | Contact Center Service Level survey |